Activities

The International Market Research Day celebrated on the 2nd May celebrates the positive contributions made by data, research and insights professionals to guide decision-making by the public, and decision-makers in businesses, charities, and public services.

Whilst the world is shaken by the global pandemic, the market research, insights, and data analysis community is committed to play its part in making a better tomorrow through insights.

   

The main purpose of the event is; to reward successful research projects. This award is designed to emphasize the impact of research on business processes and decisions, value added and research. The purpose of the event, Turkey to promote the research sector, to create a platform to spread to a wider audience the impact on the business results of the research, however, research companies, to improve relations between research providers and data collection companies to reward successful business partnership.

Since 1990, TÜAD Academy is an educational platform that aims to support the personal and career development of human source in the research sector that provides a professional development environment in market, marketing and social research to all partners in the research sector. The training is provided by industry professionals consisting of mid-level and senior managers of the research sector. The content of the training is prepared every year in accordance with the demands of the sector, the innovations in the global research field and the changing professional needs of the research sector.